We source this coffee in Cerrado Mineiro from the Grossi family. The story begins in 1879, when Jos\u00e9 Carlos\u2019s grandfather, Ant\u00f4nio Grossi, left the Veneto region in Italy to work on coffee plantations in the state of S\u00e3o Paulo. In 1950, his son Matheus Grossi invested in a small coffee farm in northwestern Paran\u00e1. Born in Gar\u00e7a, in the interior of S\u00e3o Paulo state, Jos\u00e9 Carlos spent part of his childhood helping his father on the farm before entering the ESALQ \/ USP school of agriculture in 1966 to deepen his knowledge of coffee growing.<\/p>\n
In 1972, Jos\u00e9 Carlos left the family land in Paran\u00e1 to establish his first coffee plantation in the then little-known Cerrado Mineiro region. At that time, he sold his yellow Volkswagen Beetle, which helped finance the purchase of his farm, a gesture that gave this coffee its name: Yellow Beetle.<\/p>\n
Over the years, Jos\u00e9 Carlos implemented vertical integration to gain greater control over quality and traceability. The group also developed experimental plots from 1994 and obtained UTZ and Rainforest Alliance certifications from 2005.<\/p>\n
Yellow Beetle is a pulped natural (honey) lot made from Red Catuai and Mundo Novo varieties grown in Cerrado Mineiro. This process highlights the cherries\u2019 natural sweetness while keeping the cup lively and bright.<\/p>\n
In the cup, expect notes of rapadura, caramel, brown sugar, and honey, with bright acidity, a light creamy body, and a smooth balanced finish.<\/p>\n
This coffee crosses the Atlantic by sail, continuing Jos\u00e9 Carlos\u2019s commitment to more responsible agriculture and logistics, from Cerrado to roasters.<\/p>\n
It is a very versatile option for espresso, moka, and milk-based methods.<\/p>\n
Legal information:<\/strong> Natural-roast whole bean coffee. Best before 6 months after the roast date. Store in a cool, dry place away from direct sunlight. Roasted by La Base Palma SL at C\/ Arxiduc Lluis Salvador, 9A, 07004 Palma. RGSEAA No. 25.003278\/IB www.lamolienda.es<\/p>\n","protected":false},"excerpt":{"rendered":" Pulped natural Brazilian coffee with Red Catuai and Mundo Novo, grown at 970 m.a.s.l. Sweet, rounded profile with rapadura, caramel, brown sugar and honey.<\/p>\n","protected":false},"featured_media":1717,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[63],"product_tag":[74,346,75,325,328],"class_list":{"0":"post-1707","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-cafe","7":"product_tag-brasil","8":"product_tag-catuai-en","9":"product_tag-natural","10":"product_tag-specialty-coffee-en","11":"product_tag-whole-bean-coffee-en","13":"first","14":"instock","15":"taxable","16":"shipping-taxable","17":"purchasable","18":"product-type-variable"},"_links":{"self":[{"href":"https:\/\/lamolienda.es\/en\/wp-json\/wp\/v2\/product\/1707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lamolienda.es\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/lamolienda.es\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/lamolienda.es\/en\/wp-json\/wp\/v2\/comments?post=1707"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lamolienda.es\/en\/wp-json\/wp\/v2\/media\/1717"}],"wp:attachment":[{"href":"https:\/\/lamolienda.es\/en\/wp-json\/wp\/v2\/media?parent=1707"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/lamolienda.es\/en\/wp-json\/wp\/v2\/product_brand?post=1707"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/lamolienda.es\/en\/wp-json\/wp\/v2\/product_cat?post=1707"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/lamolienda.es\/en\/wp-json\/wp\/v2\/product_tag?post=1707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}